Notice anything different lately? In the 2018-2019 off season, a branding committee began working with a local graphic designer (Bethany Roa Design) to re-brand our Clinton Hills Swim Club with an updated logo for physical signage, social media accounts, and promotional materials. Many logos were designed, reviewed, and discarded – until we landed on what you see here. This logo reflects our fun “summer camp” environment, with a couple of nods to our mid-century architecture and history. You can see we’ve added some graphic waves and trees and you might even spot a hidden swim lane right through the middle of the design! In summer 2019, we’ll be designing t-shirts, car magnets and other promotional materials for member purchase that highlight this new logo and share our pride in Clinton Hills Swim Club.